HeizerDesk

Built for roofing companies

After the storm, the roofer who answers gets the roof.

The AI front office for roofers — every call taken, every inspection booked, however many come at once.

Hear it answer, right nowStart today

(385) 454‑9286 is a real line — call it and talk to the same AI that would answer for your business. Five minutes of your time to set up · keep your number · cancel anytime.

You already know this one

Hail comes through on a Saturday afternoon.

The whole neighbourhood starts calling roofers at the same time.

You're on a roof, and your phone is in the truck.

The jobs go to whoever a homeowner reached first.

That ends here.

A call on your line, start to finish

Don't take our word for it. Call it yourself.

Here's how a call about storm damage on a shingle roof goes on your line — the questions it asks, where it stops, and what lands in writing. It's an illustration, not a recording. The real proof is the number below: call it and talk to the same AI that would answer for you.

Call (385) 454‑9286
Live callSummit Ridge Roofingincoming
Thanks for calling Summit Ridge Roofing, this is Claire.
We had that storm last night and there's a stain spreading across the bedroom ceiling.
Is water coming into the building right now?
It's damp and it's growing. Not dripping yet.
What kind of roof is it — shingle, metal, or flat?
Shingle. It's the original roof, so about twenty years.
Are you planning to go through insurance on this?
Probably, yes. I haven't called them yet.
Understood — I'll note it as a likely claim so the crew documents it properly. I can get someone out tomorrow at ten, or Thursday morning. Which suits?
Tomorrow at ten, please.
Booked for tomorrow at ten. Put a bucket and a sheet down tonight if the stain starts to drip. What's the address?
Nine Hollow Road.

Inspection booked — tomorrow, 10:00 AM

Active leak noted · insurance claim flagged · owner alerted

An illustration of how this call goes — not a recording. Call the line above to hear the real thing. Every call is logged, transcribed and summarised for you before you check your phone.

A full front office. Not an answering machine.

Trained on your services, your prices, your hours and the way you talk to customers.

Takes every call at once when a storm sets your whole service area calling

Answers on weekends and evenings, when homeowners actually discover the damage

Qualifies the job: what kind of roof, what happened, is water coming in now

Books inspections and estimates onto your calendar while the caller is keen

Escalates an active leak to you instead of letting it wait until Monday

Follows up on quoted work so it doesn't drift to the next company

You decide what's urgent. It follows your rule.

Not a setting buried in a menu — a sentence you write, in your own words, about your own business.

What an owner in your trade might write
"Water actively coming into the house — get me on the phone with them now."

A business emergency is not a 911 emergency — and it doesn't treat them the same.

Water coming through a ceiling, a roof opened up by last night's storm: that's a business emergency, and your receptionist follows the rule you wrote and reaches your on-call person while the caller is still on the line. Fire, smoke, gas or injury is not a business problem — there it tells the caller to hang up and dial 911. HeizerDesk is never a substitute for emergency services.

What are missed calls costing you?

Your numbers, not ours — this uses only what you enter below.

Estimated revenue opportunity

$26,867/mo

about $322,400 a year, walking to whoever answers instead.

How this is calculated

Calls per week × the share that go unanswered × 52 ÷ 12 = missed calls a month; multiplied by the value you gave a new customer. It assumes every missed call was a customer you'd have won, so treat it as the ceiling rather than a forecast — the point is the size of the number, not the number. The 62% default comes from 411 Locals — 30-day study of 85 small businesses across 58 industries; drag it to whatever is true for you.

Every one of those callers heard voicemail. Most won't leave a message — they'll just call the next name on the list.

Live in three steps

Five minutes of your time. The AI does the building.

1

Five minutes of you

Short answers about your business. The AI reads your website and picks up your services, prices and hours on its own.

2

You hear it first

It builds your front office, then we call you so you can talk to it yourself. It goes live only when you say it sounds right.

3

Forward your line. Done.

Keep your number. From that moment every call is answered, booked and followed up — 24/7.

Nothing goes live until you say so. You talk to your own receptionist on a test call before a single customer ever reaches it.

What it actually says on your line

Not a script we wrote for roofing companies in general — the questions it asks, and the lines it will not cross, on every call it takes for you.

What it asks your callers

  • Is water coming into the building right now?
  • What kind of roof is it — shingle, metal, or flat?
  • Are you planning to go through insurance on this?
  • Roughly how old is the roof?

What lands in writing

  • Whether water is actively coming in
  • Roof type and approximate age
  • Insurance claim or paying directly
  • The property address and a callback number

The lines it will not cross

It never tells anyone to go up and look

Not to check, not to photograph, not to throw a tarp over it. It tells them to stay on the ground and that your crew will look properly. Someone falling off a roof after your phone number told them to is the call you never want.

It never promises an insurance claim will be covered

It says the inspection documents the damage and the insurer decides. A receptionist who says 'that will be covered' has made a commitment your adjuster will not honour.

It finds out if this is an insurance job on the first call

An insurance job and a cash job run differently from the first visit. It asks, so your estimator is not finding out on site.

Questions, answered

Can it handle a whole neighbourhood calling after one storm?
Yes — several calls at the same time, so nobody hears a busy signal on the afternoon your entire service area starts dialling roofers at once.
Will it promise a homeowner their insurance will cover it?
Never. It is specifically instructed not to. It says the inspection documents the damage and the insurer decides — which keeps a promise you can't control out of the first conversation.
Will it send someone up on the roof to look?
No. It tells callers to stay on the ground and wait for your crew. An active leak inside the house gets escalated to you instead of sitting until Monday.
Do I keep my existing phone number?
Yes. The number on your cards, your website, and your Google listing stays exactly where it is — your Connect page shows your carrier's exact forwarding code with your number already filled in, and on a cell phone it's one tap that dials itself. Prefer to answer when you can? Choose "you first" and your receptionist only picks up what you can't. Turning it off is one tap too.
How long does setup take?
Your part is about five minutes of short answers about your business. Our AI does the building: it reads your website, drafts your front office, and gets it ready. Then we call you so you can talk to it yourself, ask it what your customers ask, and change anything that isn't right — it goes live only when you say so. The last step is forwarding your line, which most carriers do in about a minute.
Will my callers know they're talking to an AI?
Yes — and we're proud of that. Your receptionist says who it is in the opening greeting: your business's AI assistant. No tricks, no pretending to be a person, and if a caller asks outright it tells them again. What actually earns a caller's trust is picking up on the first ring at nine at night and solving the problem — and being straight about it from the first sentence keeps you on the right side of every disclosure rule as they arrive.
What happens if it gets something wrong?
It's built not to guess. When a question falls outside what you've told it, it doesn't invent an answer — it follows the fallback you chose: hand the call to a person, take a detailed message, or promise a callback. Every call is recorded and transcribed, so if it ever handles something the wrong way you can read exactly what was said, fix the instruction in your dashboard, and have the corrected version answering your line about a minute later. You are never left guessing what your own phone said.
What if two people call at once?
They both get answered. Your receptionist isn't one person with one phone — it takes several calls at the same time, so a busy Monday morning sounds exactly like a quiet Tuesday afternoon to whoever is calling you. Nobody hears a busy signal and nobody waits on hold.

The phone is ringing.
Who's answering yours?

Five minutes of your time to set up.

Start today (385) 454‑9286

Flat monthly plans, everything included. See pricing